Solo Product Builder
You have the ideaI test and build it
How I Work
From Concept to Launch
A structured approach to turning your vision into reality.
Ideation
I refine your concept, identify core assumptions, and define what success looks like.
Prototype
I build a functional prototype that captures the essence of your idea - fast and focused.
Test
Real users. Real feedback. I validate assumptions and measure what matters.
Next Steps
Build it, pivot, or scale. I help you decide and execute on what comes next.
20 years of shipping products
From napkin sketches to scaled products. Here's what I've helped build.
Idea Validation
Tested early-stage concepts with real users before a single line of code was written.
MVP Development
Built functional prototypes that founders used to raise seed rounds and acquire first customers.
Product Design
High level design and user experience for your product. With iterative testing and feedback.
Feature Experiments
Designed and shipped new features for existing products to unlock growth.
Product Strategy
Launched and scaled products with positioning, landing pages, and marketing that converted.
Product Pivots
Helped teams pivot from failing ideas to validated directions with clear roadmaps.
Work That Shipped
A selection of recent products and features I built.
Cybus Connectware
Research, testing and prototyping a new feature where IT and OT together are able to manage machines and equipment.
Faster and safer way to collaborate and update machines and equipment
AVA - Gen AI
End-to-end product design process to enable organisations, effectively working with Gen AI
Increase of adoption and usage of Gen AI
Firesite Chat App
Omni platform chat app, that lets people hop on, chat with each other in channels or private rooms. Focused on privacy and security.
Fully functional chat app with a growing user base
Vibe coding has been identified as the best way to build prototypes fast
After 20 years of building products - from first prototype to market fit to scale - I've seen every way an idea can succeed or fail. I've shipped features nobody used and built products that changed businesses. That experience is now yours.
I know what it takes to validate an idea quickly, find the right audience, and grow something from zero to traction. Whether you're testing a new feature or launching an entirely new product, I give you the confidence to move forward - or the clarity to pivot early.
Build fast. Learn faster. That's how I work.
Ready to validate your idea?
Let's talk about what you're building and how I can help you test it.